SUSTAINABILITY COPYWRITER, STRATEGIST AND COMMUNICATOR
Storytelling for brands shaping tomorrow.
Hey, I’m Sam Rankin.
Environmental science grad.
Melbourne-based freelance writer.
Funny, sometimes.
Things aren’t looking so great out here (planet earth). But there are brands like yours that are doin’ their bit and rewriting the future.
I use my skills in stringin’-a-sentence-together on brands and organisations making an impact. Balancing purpose and profit.
No BS. No greenwashing. No pretentious language to fluff ya academic feathers.
Just getting to the crux of what makes good marketing, good marketing: The ability to tell stories that connect with humans.
It’s how we get results and feel good doing it.
“I nearly don’t want to recommend Sam, so I can keep her all to myself”
“Sam has a gift for writing in a way that is everything you’ve ever felt and thought about your business, but never been able to put into words.”
Kate Macindoe
“Can’t say enough good things about her really.”
Evie Naufal
Proof? Ok.
Pine Mountain National Park
Tracks Magazine
DSC
What I do
Strategy
- Brand strategy
- Tone of voice strategy
Copywriting
- Websites and SEO
- Products
- Articles
- Emails
Sustainability comms
- Science writing
- Sustainability reporting
- Case studies
Other ways to get my brain
- Consulting and workshops
- Day rates / hourly rates
- Retainers and ongoing relationships
Ready when you are.
Drop me a line.
