The way we shop has changed.
Browsing through shelves has turned into scrolling online. Asking the shop assistant has turned into filling out a contact form. And trying on those pants now forces your imagination.
For this reason, product description copywriting should be more than writing a few dot points.
It’s a place to walk your audience through the experience – the sight, smell, taste or feel of your products.
Sure, it’ll never be the same as experiencing products in person. But done well, it should run a solid second place.
At Copy Circle, we give your products the spotlight they deserve. And we do it in a way that’s ethical, informative and a little quirky. Because honestly? We’re all a little tired of the smarmy sales pitch.
》 Connect you with your dream audience. You know, the people who are looking for exactly what you offer
》 Inject personality into your product descriptions – because nobody likes a yawn-fest
》 Appeal to your audience’s senses, helping them smell, taste, feel or experience your products
》 And best of all? Get your products found on Google through some savvy SEO skills
We offer a 15 minute discovery call, where we chat about your vision and ideas.